Fitment UK
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Privacy Policy

Last Updated: 23.06.2021

Thank you for choosing to be a part of community at FITMENT UK (“company”, “we”, “us”, “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy policy notice, or our practices with regards to your personal information, please contact us at

When you and more generally, use any of our services, we appreciate that you are trusting us with your personal information. We take your privacy very seriously. In this privacy notice, we seek to explain to you in the clearest way possible, what information we collect, how we use it and what rights you have in relation to it. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our services immediately.

This privacy policy applies to all information collected through our services, as well as, any related services, sales, marketing or events.

Please read this privacy policy carefully as it will help you understand what we do with the information that we collect.

Table of contents

  1. What information do we collect?
  2. Will your information be shared with anyone?
  3. Do we use cookies and other tracking technologies?
  4. How do we handle your social logins?
  5. Is your information transferred internationally?
  6. How long do we keep your information?
  7. Do we collect information from minors?
  8. What are your privacy rights?
  9. Do we make updates to this policy?
  10. How can we contact us about this notice?
  11. How can you review, update or delete the data we collect from you?

What information do we collect?

Personal information you disclose to us

In short: We collect personally information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the express and interest in obtaining information about us or our products and services, when you participate in activities on the (such as by posting messages in our online forums or entering competitions, contests or giveaways) or otherwise when contacted by us.

The personal information that we collect depends on the context of your interactions with us and the, the choices you make and the products and features you use. The personal information we collect may include the following:

Social media login data: We may provide you with the option to register with us using your existing social media account details, like your facebook, twitter or other social media accounts. If you choose to register in this way, we will collect the information described in the sections called ‘how do we handle your social logins?’ below.

All personal information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In short: Some information- such as your Internet Protocol (IP) address and/or browser and device characteristics- is collected automatically when you visit our website.

We automatically collect certain information when you visit, use or navigate the site. This information does not reveal your specific identity (like your name or contact information) but may include device and usesage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our site and other technical information. This information is primarily needed to maintain the security and operation of our, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies.

Will your information be shared with anyone?

In short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfil business obligations.

We may process or share your data that we hold based on the following legal basis: More specifically, we may need to process your data or share your personal information in the following situations:

  • Business transfers. We may share or transfer your information in connection to or during negotiations of, any merger, sale or company assets, financing, or acquisition of all or a portion of our business to another company.
  • Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honour this privacy notice. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
  • Business Partners. We may share your information with our business partners to offer you certain products, services or promotions.
  • Other users. When you share personal information, or otherwise interact with the public areas of the site, such personal information may be viewed by all the users and may be publicly made available outside the perpetuity. If you interact with other users of our site and register through social networks, your contract on the social network will see your name, profile photo, and descriptions of your activity. Similarly, other users will be able to view descriptions of your activity, communicate with you within our site, and view your profile.

How do we use cookies and other tracking technologies?

In short: we may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information.

How do we handle your social logins?

In short: if you choose to register or login in through social networks, we may have to access certain information about you.

Our site may offer you the ability to register and login using third-party social networks account details (like facebook). Where you choose to do this, you will receive certain profile information about you from your social account. The profile information we receive may vary depending on the network concerned, but will often include your name, email, friends list, profile picture as well as other information you choose to make public on such social media platforms.

We will use the information we receive only for the purposes that are described in this privacy notice or that are otherwise made clear to you on the relevant site. Please note that we do not control, and are not responsible for, other uses of your personal information by third party social media providers. We recommend that you review their privacy policy to understand how they use your data.

Is your information transferred internationally?

In short: We may transfer, store, and process your information in countries other than your own.

Our services are located in England. If you are accessing our site from outside, please be aware that we may process and store your information by us in our facilities in England.

If you are a resident of the European Economic Area (EEA) or UK, then these countries may not necessarily have data protection laws or other similar laws as comprehensive as your own country. We will however take all necessary measures to protect your data in accordance to this policy.

How long do we keep your information?

In short: we keep your information for as long as necessary to fulfil the purposes outlined in this policy unless otherwise required by the law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this policy, unless a longer retention period is required, or permitted by the law (such as tax, accounting and other legal requirements).

Do we collect information from minors?

In short: We do not knowingly collect information from or market to children under the age of 18 years of age.

We do not knowingly solicit data from or market to children under the age of 18 years. By using our site, you represent that you are at least 18 years old or that you are the parent or guardian of such a minor and consent to such minor’s use of the site. If we learn that personal information for users is under the age of 18 years, we will deactivate their account and take reasonable measures to promptly delete data from our systems. If you are aware of any accounts made that are under age, please contact us at

What are your privacy rights?

In short: you may review, change or terminate your account at any time.

If you are a resident in the EEA or UK and you believe we are unlawfully processing your personal information, you have the right to complain to your local data protection supervisory authority.

Account information

If you would at any time like to review or change the information in your account or terminate your account, you can:

Email us at to request to terminate your account. We will deactivate or delete your account and information from our active database. However we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations=, enforce our terms of use, and/or comply with applicable legal requirements.

Opting out of email marketing: you can unsubscribe from our marketing email list at any time by clicking the unsubscribe button at the bottom of our emails that we send to you. You will be then removed from marketing email list- however we may still communicate with you where necessary.

Do we make updates to this notice?

In short: Yes, we will update this policy as necessary to stay compliant with relevant laws.

We may update this policy from time to time. The updated version will be indicated by an update ‘revised’ date and will be effective as soon as available. We encourage you to review this policy frequently to keep up to date with any changes.

How can you contact us about this policy?

If you have questions or comments about this policy, you may email us at

How can you review, update, or delete the data we collect from you?

Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it in some circumstances. To request this review, update or delete your personal information, please email us at

* Exclusions apply - certain delivery areas (such as Scottish Highland, Islands and off shore areas) will incur a fixed delivery charge. You can check by entering your postcode on the shopping basket page.